Anatomy of Type
Well, here is my name, except of course it's not the way your used to seeing it. Perhaps this reminds you of the handwriting guides in kindergarten. Each of these lines represent a different part of the letters. My name does not have much variety with this, as it does not have a descender and it was hard to find a font to make an ascender. Well, at least this font somewhat fits me...And that's what I'll tell you about today: fonts. Why isn't there just one universal font that is used in everything from books to billboards? 1: That would be very boring. 2: Like color, fonts have hidden personalities. If people use the wrong fonts all the time, life would be a nightmare. Think about this: You go get a job application for something very professional, like a lawyer. But the entire application is printed in Comic Sans *gasp*. Everyone in the room is now wearing clown noses, party hats, and too much makeup. You are embarrassed as they laugh hysterically at you for no particular reason.
Yes, that is an over-exaggeration. Still, you would think the paper is stupid, because Comic Sans isn't a professional font. So don't fill out an application written in it, because your employers are proving themselves to be...well, stupid.
So this moral: Pay attention to what fonts are saying and choose the right ones for the right things.
No comments:
Post a Comment